Tag Archives: Katie Roof

Announcing… Frida & Me!

Oh, hey there. It’s been awhile! I know, I know, I went a little bit AWOL for a little long while… but I’m back and I have a super exciting announcement! I am beyond thrilled to have launched my new blog and brand, Frida & Me. Honestly, this project has been a long time in the making and I feel like I just gave birth. Frida & Me is a lifestyle blog geared toward conscious living and those who are aiming to better their lives, and the world in which we live.  We will be featuring clean eats, organic and cruelty-free wellness and beauty products, as well as tons of inspiration for you fellow boss babes! We are also launching our very own line of eco-friendly accessories apparel for pooches and their humans.  So please, please head on over and check it out. I’m dying to hear what you think!! And don’t forget to follow us @fridaandme_ for your daily dose of, well, Frida & Me!

xo

Katie Roof Frida & Me

Lazy Daze Via OnePiece

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Anyone who knows me knows I love nothing more than lazing around with my pup. Whether we’re relaxing on the beach, reading in the backyard, or having a Lifetime movie marathon in bed, there is nothing better than cozying up to my little one while donning my adult onesie. Yep. My onesie.

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This OnePiece has seriously taken over my life. I live in it. Honestly…  there is just something about being all swaddled up like a big baby. They are super soft, and insanely comfortable! Plus, the OnePiece being sported by some super fashionable celebs such as Vanessa Hudgens, Kylie Jenner, Little Mix, Derek Hough, and the guys of 1D.

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Oh… and P.S. Frida and I are obsessed with this stuffed narwhal, or any narwhal for that matter.

How do you like to spend your lazy days??

XO-Katie

Weekly Rewind

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I know, I know… I’ve been totally off the grid, yet again. Sorry… but I swear I have a good reason! I have spent the past week and a half moving, decorating, making a million and one trips to Target and Home Goods, and getting totally settled into my new little beach bungalow. It’s already feeling like home and I am beyond obsessed. It is so cute and cozy, the skylights, funky architecture and salty air make me feel like I’m on some kind of island getaway; and the fact that I can walk out my door and go to the beach is just beyond amazing… oh ya, and it has a gigantic closet! Woot woot.

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Some of my favorite touches… Frida Kahlo corner, dia de los muertos skull, and my avant garde bar cart complete with vino, an antique Virgin Mary, Led Zeppelin album, and gummi frogs… duh!

Though work is always my priority… being here makes me feel about 10,000 times less stressed and has forced me to un-glue my eyes from the computer for at least an hour or two a day to get outside, hit the beach, and just enjoy the simple life.

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Shark sighting!! My beach babe & bestie, Frida. She’s loving our new home too!!

What do you do to unwind and get grounded?

XO-Katie

Home Is Where The ♥ Is

It’s officially offish!! I finally signed the lease to my perfect little beach bungalow. I am over the moon excited… and the best part is, it’s time to decorate!!

This place is so beachy and funky and my head is literally exploding with all of the cute ways I want to dec it out plus some amaze DIYs! I’m feeling super inspired… so stay tuned. In the meantime… scope what I’m totally lusting after… home decor style!

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1 Δ  Wesley Bird For DENY Eye See Hamsa Pillow
$44.00

2 Δ  Geo Square Hanging Terrarium
$24.00

3 Δ  Cheeky Teacup
$16.00

4 Δ  Crosley Cruiser Briefcase Portable Record Player
$98.00

5 Δ  Magical Thinking Jute Elephant Side Table
$179.00

6 Δ  Fujifilm Instax Mini 8 Instant Camera
$100.00

7 Δ  Ramones – S/T LP
$19.98

8 Δ  Collectible Narwhal Figurine

$16

9 Δ  Terrarium Moss
$12.00

10 Δ  Get Real Spiral Notebook
$8.00

11 Δ  Mr. Zogs Sex Wax Candle
$12.00

12 Δ  Teapop Tea Infuser
$12.00

So, what are your must haves for the home??

TFB-Shop-The-Post

XO-Katie

The NAKED Nail

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I find myself to be a strange mix between a product junkie and a minimalist.

If I have a dinner, a date, a GNO, or some kind of event to attend… I’m all about prepping, primping, and pulling myself together. HOWEVER, 9 times out of 10 you will see me sans makeup with a giant rats nest on top of my head. Sorry, but I’m a busy girl, and I’m not about to waste an hour getting ready to go to Whole Foods or hot yoga. Ain’t nobody got time for that.

That being said… I’m all about the naked nail trend that is happening. Yep. Naked. Nails. Not ‘nude’… NAKED. I’m a nail-biter, and a picker… so as soon as I get that first chip it’s game over and I’ve picked the rest of my polish off… leaving a Hansel & Gretel style nail polish trail wherever I go. I know. SO gross… but true.

The Olsens have been embracing the naked nail for a LONG time now… which is good enough for me! #WWOD?

Just remember to keep them short, clean, and buffed… cuz long naked nails are a no-no!

Oh ya, and this trend does NOT go for your tootsies too. Keep those puppies polished at all times!

XO-Katie

 

Make My Day… Stress Busters

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Aaaaahhhh. Sorry for the lack of posts lately :( Between a multitude of projects, house hunting (shoot me), and my camera biting the dust… keeping my head above water this past week has been a liiitttttllleee difficult.

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A little work-related road trip with my babe.

Anyhow, I like being busy. If I’m not busy, I’m bored… and I don’t do bored. Good things come to those who hustle… riiiight?!?

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Yum x a million!!

So this week is all about catching my breath, getting back on the road to wellness, aka some major detoxification, hot yoga all day e’ry day, and a fully raw diet, and trying to squeeze in a little ‘me’ time. I’ll keep you guys posted ;)

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Sipping on some delish detox water…

So… what do you guys do when you need to rest-up and recharge??

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Read of the week… srsly, can’t put it down ;)

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Smarty Pants

So… now that I have a closet full of maxi skirts I’m noticing a new trend is taking over and I’m REALLY into it!! I’m talking about swapping out your maxi for some sexy pants. Yep. Pants.

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I attended the most MAJ event last weekend for my babe, Lauryn’s book launch and noticed that probably half of the sexy chicas there were totally rocking this trend. #bitchesinbritches ♥ I love this look because I think it’s sophisticated, sexy, semi-masculine, and super comfy. Also, you don’t have to worry about pulling a ‘Britney’ ( aka giving everyone an eye-full ) while getting out of the car or hopping down from the bar. I was working this trend as well in a pair of sheer, high waisted pants with lace detailing down the sides paired with a crop top. It’s all about showing just enough skin… and trust me, it’s a fine line.

Anyhow, here are some of my favorite sexy pantalones…

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xo-Katie-signature

 

LuLu*s x O’Neill Beach Bound

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Being from SoCal I’ve been a beach babe all my life. There is just something so freeing about being on the sand, in the water, and under the sun! That’s why I’m stoked that two of my favorite brands are teaming up to bring you the LuLu*s x O’Neill beach bound contest.

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Follow the steps below for a chance to win a $100 gift card to LuLu*s and these ocean-approved O’Neill pieces!

1. Follow @lulus and @oneillwomens on Instagram.

2. Take an original photo of your spring break style and upload it!

3. Tag @lulus and @oneillwomens and include the hashtag #lulusxoneill

*Don’t forget to your profile must be public*

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Oh ya, stay tuned  because I’ll be bringing you some more of my favorite beach bound looks later this week!

Good luck lovas xox ♥

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Bite Me: Coconut Crazy

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News flash: I have a new obsession, or rather an old obsession coming to me in a new form…

Anyone who knows me knows that I LOVE coconut. Anything coconut. Everything coconut. Coconut milk, coconut water, coconut flakes, shredded coconut, coconut butter, coconut oil (I literally bathe in it), coconut palm sugar, plain old coconut. Basically, if you’re a coconut in any form… you are totally welcome into my life.

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So, what’s this new obsession? Dang Coconut Chips. Yep, toasted, crunchy, crispy, salty, sweet coconut chips. I’ve tried other coconut chips… but these ones undoubtedly take the cake. They have the perfect taste and the perfect, crunchy consistency. I picked up a bag of these bad boys at Whole Foods the other day and it was love at first site bite. I literally died. Maybe not literally, but pretty freaking close. These are hands down the best things I have ever tasted. Yes, you can incorporate these into your favorite recipes or use them as garnishes but I’m perfectly content eating them straight from the bag.

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Furthermore, coconut is totally AMAZING for you. They are rich in healthy fat and lauric acid. Coconut boosts energy, increases immunity, regulates blood sugar, nourishes the thyroid, and can help cut down on belly fat. ALl of that and they are freaking delish. These coconut chips are gluten free, dairy free, vegan, all natural, non GMO, and all of that other good stuff!! Oh ya, and they contain only three ingredients… no preservatives or nasty chemicals. Woo-hoo!

I seriously dare you to try these and not fall head over heals! & while you’re at it… spill… what’s your favorite healthy snack?

⇣ MORE COCONUT FAVS ⇣

xo-Katie-signature

Go Green

Happy Saint Patrick’s day. Yep… St. Patty’s fell on a Monday this year. Major bummer. So, maybe you didn’t find a four leaf clover, or the pot of gold at the end of the rainbow… but I suggest kicking back, sipping on some green beer juice, and shopping some of my favorite green trends for Spring!

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↣ Shop the look… ↢

1.  FXXI Neon Pop Beanie $3.99

2.  Deena & Ozzy Sea Siren Chain Clutch $24

3. FXXI Fringe Benefits Bandeau $10.80

4.  Mod Geo Fit & Flare Dress $15.99

5.  MAKE UP FOR EVER Aqua Eyes in Forest Green 20L

6.  Essie Nail Color in Stylenomics $8.49

7.  Numi Organic Tea Gunpowder Green Tea $6.99

8.  Must-Have Buckle Booties $29.99

9.  SEPHORA COLLECTION Look Color In The Eye Brush Capsule $22

So… what Spring trends are making you green with envy?!?

xo-Katie-signature